Buying cheap clothes may seem like a good idea… until you do the math.
In the short term, it seems practical: more clothes for less money. But in the long term, the reality is that fast fashion ends up costing much more —in money, in quality, and in environmental impact.
The hidden cost of cheap clothes
In Spain, an average person buys between 30 and 40 new items of clothing per year.
In the case of fast fashion, prices are low:
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T-shirts: €8 – 15
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Trousers or jeans: €20 – 30
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Sweatshirts: €15 – 25
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Light jackets: €25 – 40
That equates to an annual expenditure of between €700 and €1,200 on clothing alone.
And how long do those garments last?
Most have a lifespan of 1 to 2 years, and in many cases, much less.
After 7 to 10 washes, the seams weaken, the colors fade, and the shape disappears.
What is most worrying is that less than half of those clothes are actually worn.
The rest is forgotten in the closet or ends up in landfills.
In short:
Your “cheap wardrobe” could cost you between €3,500 and €6,000 in five years, not including footwear or accessories.
The alternative: a sustainable wardrobe
In a sustainable wardrobe, you buy out of necessity, not on impulse, which means you think carefully about whether you will use something before buying it, so you will use 100% of the garments you buy, which, because they are of quality, will maintain their shape, feel, and style after use and washing, and there is no need to replace them constantly.
In a more selective and durable wardrobe, you buy an average of about 5 garments per year and if each has an average cost of €60, in five years you would have invested €1,600.
That means that in just five years you would have saved between €1,900 and €4,400, not counting the space, time, and frustration of clothes that 'no longer work'.
Buy less, live better
At Greener, we believe in fashion that delivers.
Garments made from sustainable materials, well-made, and designed to accompany you for years.
Clothing that retains its shape, feel, and purpose.
Because when you buy well, you buy less.
And when you buy less, you save more —inside, outside, and for the planet.
Discover our timeless collection, created to last, care for you, and accompany you season after season.